UI/UX Design · 2021

The
Open

Digital experience for golf's oldest major championship: real-time scores, live content, and editorial depth, all from mobile.

The Open: Cover
Client
The R&A
Year
2021
Role
UI/UX Designer
Deliverables
UI/UX Design App
Honouring tradition through modern craft in digital.

The Open Championship carries over 150 years of history: it's golf's original major, and its digital experience needed to reflect that legacy while serving a mobile-first audience that follows every shot on their phone. The R&A wanted an app that felt as premium as the event itself, serving fans both on the links and watching from home.

The objective: design a championship app that combined real-time leaderboard data, hole-by-hole scoring, and live video with the editorial depth and visual richness that The Open's heritage demands. Every detail, from typography to transitions, had to be deliberate.

I designed the end-to-end experience across the app, from the tournament hub and interactive course maps to player profiles and push notification flows. The visual language drew from The Open's brand identity while carving out a cleaner digital language faithful to the championship's character.